Individual Blog Post #5

This Nike ad is one that hated when I started watching it. I have no tolerance for horror films and this advertisement looked exactly like one at the beginning. However, as the advertisement continues to play, you see the women continually gaining distance from the mass murderer. Finally, at the end it says, “Why sport? You’ll live longer.” This advertisement is fun because it pokes fun at the typical ending of most horror films. It promotes physical fitness, humor and most of all, their product. However it still has a half naked girl running through the forest but at least this advertisement has many aspects that appeals to both sexes. When all said and done, this advertisement is one of my favorites.

Individual Blog Post #4

Dettol is a brand that produces hand sanitizers. This ad is very creative and effective in many ways largely because this ad truly makes you want to purchase their product. The image is a collage of different objects that people typically interact with everyday. The images form together to create a hand shaped structure. However, when looking closer at the images, there are several objects that are not at all sanitary and instantly gives you desire to wash your hands. However, there are many situations in which you do not have access to a sink and thus, you would want to use hand sanitizer. This image is stunning visually, creatively and conceptually.